24 Feb Overcoming the competition: creating unique content in a saturated market
Posted
in RedGIFs Tips 'n' Tricks
It can be challenging creating unique content that has that unique feel fans crave in a digital landscape that seems to have already captured everything that can be done, but don’t let that crush your ambitions. With a little bit of creativity, and more importantly; research, you might find that it’s easier to keep up with the competition than you think.
creating CONTENT in comfort
Firstly, you should always create content within your comfort-zone, but the best creators are always incrementally expanding on their content. Regardless, don’t feel pressure to push yourself past limits that harm your mental or physical health. Focusing on content you enjoy making will make everything easier, resonating with your current and future fans that can see you’re enjoying what you do. Once you figure out what kind of content you like doing, it’s time to enter the research phase of your endeavors.
research: reddit & redgifs
The silver lining to being part of an industry that can feel saturated is that you have plenty of virtual colleagues that you can learn from to help grow your brand. If you enjoy creating a specific kind of content, or enjoy viewing it, then it’s almost certain that someone else has already created similar content. For research, Reddit & RedGIFs are great sites to start diving into content that matches your adult content ambitions. RedGIFs utilizes tags and categories called ‘niches’ so that you can easily search for content. Use the search bar and start exploring.
Similarly, Reddit is broken into subreddits dedicated to specific kinds of content. Make sure to navigate your account settings so that Not-Safe-For-Work (NSFW) content is displayed. When you find the communities you’re looking for, you can sort each subreddit by top of the hour, day, week, month, or year. This helps in finding out what kind of content has been popular with audiences. You can also check the profiles of creators you admire to see what other subreddits they partake in. There’s a good chance that some of them will be participating in subreddits that are less popular, but there’s a method to the madness.
KNOW YOUR NICHE
Simply researching the most popular content trends may leave you feeling like there’s a higher standard than you can reach, or that you’re not seeing anything you haven’t seen before. That’s where smaller communities come into play. If you didn’t know already, ‘niche’ refers to a specialized segment of any market or media. For instance, cosplay would be considered a niche. Cosplay, while seemingly mainstream, is a kind of content that isn’t as easily available as the most widespread content. Adding cosplay to your content plan is a great way to attract fans that are looking for that rare content they can’t find as easily. Smaller subreddits tend to focus on niche content. Just because the communities are smaller, doesn’t mean they aren’t as fruitful for research or posting your own content. In fact, it can be easier to reach a larger audience by catering to niches as opposed to focusing strictly on the most popular content that will undoubtedly put you in competition with a large portion of the adult content community.
DON’T BE AFRAID TO BE FUNNY, GOOFY, & CREATIVE
However your research develops, you should be walking away with some new ideas. The difficult, and most important part, is putting your own unique spin on things. No two pieces of original content are alike, but by adding your own personal touch, you can set your content apart. It can be as simple as doing your makeup in a bold way, or as complicated as mixing personal talents into your content. Don’t be afraid to be funny, goofy, or creative, so long as you’re following the rules of the communities you partake in, and you’re proud of what you’re creating. When you create unique content, it ensures that fans will return to you specifically for more. It may take some trial and error, but in time, you’ll have a content catalogue that shows how special you are!
Jada Rose Taylor, AKA JadaTaykesIt, is an adult content creator and safety activist dedicated to ensuring that online adult content remains safe and ethical for both creators and fans. As the self-proclaimed “Realest Creator Both Sides of the Equator,” Jada connects with her fans through writing, comedy, streaming, and music, and is constantly and continuously exploring new endeavors—whether for research, personal growth, or contributing advice to her community.
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It can be challenging creating unique content that has that unique feel fans crave in a digital landscape that seems to have already captured everything that can be done, but don’t let that crush your ambitions. With a little bit of creativity, and more importantly; research, you might find that it’s easier to keep up with the competition than you think.
creating CONTENT in comfort
Firstly, you should always create content within your comfort-zone, but the best creators are always incrementally expanding on their content. Regardless, don’t feel pressure to push yourself past limits that harm your mental or physical health. Focusing on content you enjoy making will make everything easier, resonating with your current and future fans that can see you’re enjoying what you do. Once you figure out what kind of content you like doing, it’s time to enter the research phase of your endeavors.
research: reddit & redgifs
The silver lining to being part of an industry that can feel saturated is that you have plenty of virtual colleagues that you can learn from to help grow your brand. If you enjoy creating a specific kind of content, or enjoy viewing it, then it’s almost certain that someone else has already created similar content. For research, Reddit & RedGIFs are great sites to start diving into content that matches your adult content ambitions. RedGIFs utilizes tags and categories called ‘niches’ so that you can easily search for content. Use the search bar and start exploring.
Similarly, Reddit is broken into subreddits dedicated to specific kinds of content. Make sure to navigate your account settings so that Not-Safe-For-Work (NSFW) content is displayed. When you find the communities you’re looking for, you can sort each subreddit by top of the hour, day, week, month, or year. This helps in finding out what kind of content has been popular with audiences. You can also check the profiles of creators you admire to see what other subreddits they partake in. There’s a good chance that some of them will be participating in subreddits that are less popular, but there’s a method to the madness.
KNOW YOUR NICHE
Simply researching the most popular content trends may leave you feeling like there’s a higher standard than you can reach, or that you’re not seeing anything you haven’t seen before. That’s where smaller communities come into play. If you didn’t know already, ‘niche’ refers to a specialized segment of any market or media. For instance, cosplay would be considered a niche. Cosplay, while seemingly mainstream, is a kind of content that isn’t as easily available as the most widespread content. Adding cosplay to your content plan is a great way to attract fans that are looking for that rare content they can’t find as easily. Smaller subreddits tend to focus on niche content. Just because the communities are smaller, doesn’t mean they aren’t as fruitful for research or posting your own content. In fact, it can be easier to reach a larger audience by catering to niches as opposed to focusing strictly on the most popular content that will undoubtedly put you in competition with a large portion of the adult content community.
DON’T BE AFRAID TO BE FUNNY, GOOFY, & CREATIVE
However your research develops, you should be walking away with some new ideas. The difficult, and most important part, is putting your own unique spin on things. No two pieces of original content are alike, but by adding your own personal touch, you can set your content apart. It can be as simple as doing your makeup in a bold way, or as complicated as mixing personal talents into your content. Don’t be afraid to be funny, goofy, or creative, so long as you’re following the rules of the communities you partake in, and you’re proud of what you’re creating. When you create unique content, it ensures that fans will return to you specifically for more. It may take some trial and error, but in time, you’ll have a content catalogue that shows how special you are!
Jada Rose Taylor, AKA JadaTaykesIt, is an adult content creator and safety activist dedicated to ensuring that online adult content remains safe and ethical for both creators and fans. As the self-proclaimed “Realest Creator Both Sides of the Equator,” Jada connects with her fans through writing, comedy, streaming, and music, and is constantly and continuously exploring new endeavors—whether for research, personal growth, or contributing advice to her community.
